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Five steps to evolving a partnership for business intelligence – Part 2

Brand Care Representatives at a call center like Global Response are on the front line with prospects and customers, and the feedback they gather on website usability, products, brand, promotions and more is priceless.

Your account manager can consolidate that information, find the insights in it, and convey them to you. You can then use those insights to improve your e-commerce site, eliminate confusion around discounts, simplify operations, create a better customer experience, and strengthen your brand.

But turning your call center into a partner that can supply business intelligence takes time, trust, and an ongoing commitment to frequent and in-depth communication. Here are some guidelines for making it happen.

Global Response will work with your luxury brand to help build the kind of business intelligence you can use to drive strategy.  Contact us today!

Categories: Business Intelligence
Tags: Business IntelligencecustomersFeedback