Luxury brands. White-glove service for high-end brands.

Superior customer service is part of what defines a luxury brand. We have decades of experience providing such service for some of the world’s most trusted luxury brands.

What is a luxury brand?

A luxury brand offers luxury products, of course, but to attract and retain discriminating buyers, it must also offer luxury customer service. In fact, what sets a luxury brand apart from the crowd isn’t only price—it’s also the quality of the overall customer experience.

Global Response clients such as Lord and Taylor and Tory Burch are clearly luxury brands, but so are clients such as TruGreen, which offers personalized lawn care packages, and WorldTV, which offers in-depth and specialized technical support services. To consistently deliver the service their customers expect, these brands trust Global Response.

Replicating the in-store experience

The goal for luxury brands outsourcing their call center function is to find a partner whose representatives can provide the same friendly, expert, personalized service customers would receive from an in-house representative. We have done this so successfully for so long with so many luxury brands that we have become Luxury Brand Specialists.

When applied to our luxury brand clients, our proven Brand Care approach includes more stringent qualifications and extra training for the Brand Care Specialists on your account, and ensuring they have the technology and processes that allow them to consistently provide a higher level of service for luxury brand buyers.