ETail 2018 Takes on Leading Topics Like AI, Unified Commerce

ETail 2018 takes its omnichannel conference to the historic city of Boston next week, where it hopes to change the industry future. Or, so says its slogan: Transforming Retail. Together.

The conference attracts some of the top retailers and focuses on technology.  

The list of featured speakers this time includes Wayfair CTO John Mulliken, Sugarfina Co-Founder Rosie O’Neill and ASICS Digital President Dan Smith.

ETail runs Aug. 6-9 at the Sheraton Boston.

What to expect at the 2018 Etail panels 

Our top 4 must-see panels at the show are:

  • The Keynote Panel on Tuesday: Getting Past the Roadblocks to Unified Commerce. The panel members, execs from Lilly Pulitzer, Ethan Allen and Signifyd, discuss the thinking on a single platform and how they’re supporting unified commerce.
  • Be Customer-First to Come in First: Putting Your Customer at the Center of Your Business. On Wednesday, this session focuses on the growth of subscription food service, HelloFresh. President Tobias Hartmann speaks on its customer-centric approach.
  • The Lightning Round on Thursday, in which panelists from Dunkin Brands and GSK each talk about three issues, such as artificial intelligence (AI), voice-enabled commerce and the Internet of Things (IoT).
  • Keynote Panel Discussion Remix on Thursday. The New Kids on the Block: Examining the Journey of Retail Startups, featuring Leesa Sleep, ThirdLove and Lovepop.

Here’s to eTail 2018: May it be both a successful and insightful conference!


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