ETail 2018 took its omnichannel conference to the historic city of Boston in early August, where it hoped to change the industry future. Or, so said its slogan: Transforming Retail. Together.
The conference, focused on technology, attracted some of the top retailers.
The list of featured speakers this time included Wayfair CTO John Mulliken, Sugarfina Co-Founder Rosie O’Neill and ASICS Digital President Dan Smith.
ETail ran Aug. 6-9 at the Sheraton Boston.
Featured at the 2018 eTail panels
Our top 4 must-see panels at the show were:
- The Keynote Panel on Tuesday: Getting Past the Roadblocks to Unified Commerce. The panel members, execs from Lilly Pulitzer, Ethan Allen and Signifyd, discussed the thinking on a single platform and how they’re supporting unified commerce.
- Be Customer-First to Come in First: Putting Your Customer at the Center of Your Business. On Wednesday, this session focused on the growth of subscription food service, HelloFresh. President Tobias Hartmann spoke on its customer-centric approach.
- The Lightning Round on Thursday, in which panelists from Dunkin Brands and GSK each talked about three issues, such as artificial intelligence (AI), voice-enabled commerce and the Internet of Things (IoT).
- Keynote Panel Discussion Remix on Thursday. The New Kids on the Block: Examining the Journey of Retail Startups, featured Leesa Sleep, ThirdLove and Lovepop.
Here’s to a successful and insightful eTail 2018!
