Nearshoring Services and Outsourcing Solutions

Nearshoring solutions: the CX trend that’s here to stay

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a nearshoring agent talking on a mobile phone while working remotely
Nearshoring is the Goldilocks option for companies looking to cut costs without losing the highest level of service. Nearshoring allows companies to deploy work in less expensive areas that are still geographically close to their business core. It’s a solution to the downsides of both onshoring and offshoring – and Global Response has been leading the way.

What is Nearshoring?

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Nearshoring is when a company outsources work to a nearby country rather than a distant one. For contact centers, nearshoring services offer the cost benefits of outsourcing with added advantages: shared time zones, cultural alignment, and easier collaboration. It’s the middle ground between expensive onshore teams and distant offshore options.

Cut costs, not corners

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Excellence requires meeting your customers where they are – in their language, on their time, and with their cultural expectations. Too often, CX solutions sacrifice service levels for budget solutions, and customer happiness suffers. But with a nearshoring company, you’ll see the results you’re looking for.
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Why customers expect the best in support

Empathetic customer support agents are more important to customers than almost any other metric. It takes highly trained and skilled agents to offer the level of support customers need.

How nearshoring services help you do more with less

The cost of a customer support representative’s salary is going up – a lot. How can companies cope with rising costs?

Why flexibility is critical in today’s marketplace

Companies are reimagining workflows and customer support to ensure agility in the rapidly changing market. Flexibility is a priority.

Nearshore Outsourcing Guide

See our Nearshore Outsourcing Guide to learn everything you need to know about nearshoring, why it cuts costs, and why leading brands are choosing it to improve their CX strategy

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Get the best of both worlds

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Nearshoring is the future of CX. Nearshoring companies can deploy a cost-effective workforce that shares key alignments with customers, like culture, language, and even time zone.

The best in CX management

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Expert representatives across Hermosillo, Mexico; Belize City, Belize; and Barranquilla, Colombia have high EQs, technical expertise, and the best CX training. Just a short trip from businesses based in the Americas, these nearshore options provide excellent quality control and high collaboration among teams, resulting in the best service for your customers. We prioritize human connection, empathy, and flawless expertise in these culturally diverse, competitive outsourcing countries.

Cost savings are here

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Nearshoring allows us to find highly skilled specialists in countries with a lower cost of living than the US. That means we pay our customer service reps excellent wages, but we don’t pass along the cost of high salaries to you, our customer. Nearshoring allows us to deliver more affordable options to our partners than if they managed customer experience in-house or in US-based outsourcing teams. Our nearshoring solutions are up to 55% more affordable than inbound onshore outsourcing and up to 25% more affordable than outbound onshore outsourcing.

Nimble, flexible, exactly what you need

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Closer proximity to bilingual English- and Spanish-speaking nearshore teams allows us to align work schedules, drive collaboration, communicate seamlessly, and easily travel between offices. We adapt quickly and with strong coordination among our teams to navigate rapidly changing customer environments. Our leadership team boosts flexibility, analyzes data for faster decision-making, and enhances productivity from recruitment, training, and onboarding to the management of salaries, benefits, equipment, office leases, and more — all so you don’t have to.

Ready to unlock nearshoring benefits?

Learn more about our nearshore teams and how they’re driving customer happiness for our partners.

Learn more about nearshoring on our CX blog

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Get the latest in CX trends, innovation, tips, and techniques. Global Response has been in the industry for decades, and we’ve built a knowledgebase for our partners and customers to help drive happier customers. 

Nearshoring FAQs

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What is nearshoring vs offshoring?

Nearshoring is when a brand contracts workers based in a country neighboring its own. Offshoring hires teams in countries far from its own, with larger gaps in languages, time zones, and cultures. Nearshoring is usually more expensive than offshoring but aligns languages, cultures, and time zones for more unified support. Nearshoring also offers more affordable outsourcing costs than US-based workforce solutions.

 

How much can nearshoring save?

How much nearshoring can save companies depends on the provider, team size, specialties, technologies, and services provided. However, it can be up to 55% more affordable than US-based inbound support and up to 25% more affordable than US-based outbound teams.

 

What are the benefits of nearshoring? 

Nearshoring helps companies capture significant benefits in operational efficiency and quality. 

  • Costs: Nearshoring is more cost-effective than onshoring without sacrificing language or skill expertise.
  • Cultural Compatibility: Shared values and English and Spanish language proficiencies foster meaningful customer relationships.
  • Communication: Shared time zones enable real-time communication and collaboration.
  • Compliance: Proactive quality management prioritizes regulatory compliance so nearshoring solutions strictly adhere to laws and regulations.

 

How do I know when to consider nearshoring?

Companies should consider nearshoring solutions when they are looking to optimize operations, reduce costs, and access high-quality bilingual support without the drawbacks of offshoring or the costs of onshoring.

 

How does nearshoring work? 

Nearshoring works through these general steps: 

  1. Nearshoring companies such as Global Response access local experts in educational and business hubs across Mexico, Belize, and Colombia for diverse, culturally aligned support. 
  2. Global Response communicates with brand representatives to discover project needs, including technology integrations, performance benchmarks, budget, skills, languages, and specialty expertise. 
  3. The project leader, or account manager, builds and implements a plan and a team, defining reporting, communication, and improvement efforts.
  4. Operational leaders manage nearshore agents, using proactive quality management, continuous coaching, AI live assistance and reporting tools, and more to achieve desired results.

Connect with a customer experience consultant

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Find out how our nearshoring strategies can help transform your CX today.

For any questions, call 800.537.8000.