What is Customer Experience?

Customer experience is the sum total of all of your customers’ interactions with your brands, providing a holistic view of the customer’s feelings and perceptions of your brand. It stretches across the entire customer lifecycle and journey, from interactions with your website, social media, customer service team, in-store shopping and more. All of these small and seemingly isolated interactions add up to form the overall customer experience with your brand.

How can you create a great customer experience?

Understand the customer journey, know what your customer wants and needs, listen to your customers and implement feedback, improve customer personalization, prioritize empathy and relational customer service, create seamless omnichannel experiences, provide consistent agent training, and reduce customer effort.

Global Response Blog, Industry

Global Response Clients Honored with “Best Customer Service 2023” Awards in Newsweek and Forbes

Here at Global Response, we’re excited to announce that several of our clients have been recognized for their exceptional customer service in “Best Customer Service 2023” awards from both Newsweek and Forbes.

Forbes’ Customer Service All-Stars awards were determined from 3.7 million ratings by over 121,000 respondents. Forbes’ respondents ranked brands in more than a dozen different categories, including customer service.

Separately, Newsweek, together with Statista, recently released their annual Best Customer Service list, an annual series of awards that seeks to “identify the stores that consistently provide the best customer service.” The results are based on a survey of more than 30,000 U.S. consumers who have made purchases or used services from the evaluated brands within the past three years.

The survey asks respondents to rate retailers and providers on the basis of:

quality of communication
professional competence
range of services
customer focus
accessibility and availability
likelihood of recommendation

In Newsweek’s awards, Global Response’s clients The Company Store, ASICS, and Justice each took 4th place in their respective categories, client Tory Burch took 2nd place and client See’s Candies took 1st place. See’s Candies and Asics were also recognized in the Forbes’ Customer Service All-Stars awards.

“We are deeply honored to see our trusted partners recognized in Newsweek’s Best Customer Service awards,” said Wendy Leuchter, CEO of Global Response. “We could not be prouder of the achievements our partnerships have helped develop. Our team’s unwavering dedication and commitment to providing outstanding service is a testament to our company’s core values, and our desire to see our partners succeed and their brand receive the recognition that they deserve.”

Global Response’s teams have worked closely with each of our recognized clients to develop and provide excellent service for customers. We’re proud to be able to work with clients to increase capacity to serve their customer base while delivering the highest level of customer service.

“It is a challenge for any third party to come on, but we were really able to collaborate with Global Response,” says Timothy Monahan, ASICS Customer Service Manager. “It’s not often you can say you make a 130%+ improvement [in customer service performance] in 8 months. We were so pleased.”

With 40+ years of cross-industry expertise in providing outsourced customer service and customer experience solutions, Global Response is a trusted partner for companies who want to cultivate your brand’s value into each and every interaction and provide 100% client-centric service.

Interested in working with Global Response’s award-winning customer service solutions? Connect with one of our experts, today.

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