You’ve completed the process of selecting management candidates to develop from your pool of Brand Specialists (See Step 1 in yesterday’s Blog). Now it’s time to move to Step 2, which follows:
Step 2. Observe. Design focus groups on such topics as Team Improvement to observe the candidates’ abilities. Observe characteristics such as:
- The degree to which the candidate is able to identify job improvements
- Their individual acumen to address a range of issues
- What customer experience means to them and how they react to customers
- Whether they are consistent, confident, capable and articulate.