The Global Response Blog

The case for social media customer care through your outsourced contact center

More and more customer service inquiries are posed to brands through social media. Why, then, do 96% of brands focus solely on advertising and public relations with their social media strategy? … [Read more...]

Taking care of a geeky brand

How “takes one to know one” works for a unique brand and its customers ThinkGeek customers are techies who often ask questions that test a call center agent’s product knowledge. That’s … [Read more...]